Mastering Product Photography: DIY, eCommerce, and iPhone Tips

Do you want to know how to take photos of products? Product photography will enhance the value of your business, so you’re on the right track. We’ve learned how to do various product photography projects through ten years of working with several eCommerce sellers. From shooting large items like house furniture to shooting miniatures like toy action figures, we know the necessary photography steps needed.

The Power of Product Photography

We’ve witnessed how product photography can strengthen brand reputation, increase revenue, and build trust between sellers and buyers. You can also succeed as an eCommerce business entrepreneur using product photography. In this article, we’ll go through what product photography is, the different types, and a couple of tips to help you in your journey. Don’t miss out and continue reading.

Our Service List of Product Photography

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What is Product Photography?

Product photography highlights the best selling points of a product. And these product images aim to entice customers into buying a service or a product. You probably already have product photos if you have an online store. But if you want customers to buy more products from you, you have to improve your product photography standards. Pay attention to your product photography because first impressions last.

The Importance of Product Photography

Successful product photography makes people want to buy. And if you can optimize images on your eCommerce website, you’ll see an increase in your revenue. Here are proven benefits of using high-quality photos:

  1. Grabs customers’ attention: Customers are always attracted to high-quality photos, increasing your chances of making a sale.
  2. Makes your products stand out: Better images make your store more appealing than competitors’.
  3. Builds your brand reputation: Polished product photos build trust in your brand and products.

15 Types of Product Photography

  1. Lifestyle product photography: Showcasing products in real-life situations.
  2. DIY product photography: Taking your product photos yourself.
  3. White background product photography: Producing high-quality images with a white backdrop.
  4. Shopify product photography: Optimized for the Shopify platform.
  5. Makeup product photography: Focusing on close-up shots and product material.
  6. Ecommerce photography: Highlighting products from various angles.
  7. Clothing photography: Featuring fashion clothing with models.
  8. Shoe photography: Highlighting shoe qualities.
  9. Furniture photography: Capturing furniture in its natural setting.
  10. Commercial photography: Used for online and offline product promotion.
  11. Jewelry product photography: Showcasing jewelry with a solid background.
  12. Background product photography: Emphasizing the background of the image.
  13. 360° product photography: Capturing every aspect of the product.
  14. Toy product photography: Focusing on toy products.
  15. Creative product photography: Implementing creativity into product shots.

How to Take Photos of Products with an iPhone

Professional product photography is usually shot using a DSLR camera. But a smartphone camera can also create high-quality product photos nowadays. To make products with an iPhone or any mobile photography, optimizing your camera’s settings is crucial. Choose the highest settings possible and use all the available pixels. Experiment with your camera controls and see what produces the best final image. Invest in better lighting equipment and never use your camera flash to light up your product. If you have a phone holder, use it as your tripod to reduce camera shake. Smartphone cameras can create quality product photos as long as you follow the necessary steps.

5 Tips for Product Photography

Tip 1: Have Enough Light

Whether you’re using natural light like direct sunlight or artificial light as a light tent, ensure that you have enough fill light in your photo studio. Lighting will be the key deciding factor in the quality of your photos. Light up your product from all sides and aim for softer light rather than harsh lighting. Control your lighting as you do your product photoshoot to avoid harsh shadows. You can also use light bouncers like a poster board to disperse light.

Tip 2: Use Different Angles

Your camera angles will determine how your product photos look. And the only way to choose the best angles is to try them all. Don’t shoot from the same position every time. Whether you’re using a professional camera or a phone camera, shoot from various angles to entice customers.

Tip 3: Use Auto White Balance

The auto white balance option in your camera will get the job done. You don’t have to adjust this setting manually, so just put it on auto. This way, you can focus on adjusting other camera settings like the ISO, aperture, and shutter speed.

Tip 4: Try Out Different Lenses

Different lenses have unique features. Choose the right lens for your photography style.

Tip 5: Don’t Skip Post-production

Edit your photos before publishing. It improves the quality of your product photos significantly.

FAQs about Product Photography

What do I need for basic product photography?

You need a camera, lights, a tripod, and a simple white background for basic product photography.

Is product photography hard?

Product photography can be intimidating, but with the right tips and guide, you’ll be able to take compelling images for your eCommerce store in no time.

How much do product shots cost?

The cost of product shots depends on your location and who you hire. DIY product photography is a significantly lower-cost option.

How can I get high-definition pictures?

Increase the image quality settings on your camera for high-definition pictures.

What’s Next

There are plenty of ways to take photos of products. But don’t worry, as we have guidelines for all of these photography styles written above. Prepare your equipment, set up your lights, shoot from different angles, and you’ll soon have your dream product photos.

If you are ready to start your business, we’ll help you find reputable suppliers that can provide you with photo-worthy products. Click here for a free quotation.

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