How to Successfully Sell on Amazon UK: A Step-By-Step Guide

If you’ve ever wondered how to expand your business to reach a massive European market, selling on Amazon UK might be the answer. With over 240 million potential customers, setting up an Amazon UK account from the US can open new doors for your business. In this guide, we’ll walk you through the process, and reveal why selling on Amazon UK is a smart move.

Why Sell On Amazon UK?

The appeal of Amazon is undeniable. It boasts a vast customer base, attracting those who seek a quick return on their sales. But what are the specific advantages for new affiliate marketers? Let’s dive into it.

A Vast Number Of Potential Customers

Most online shoppers turn to Amazon when they’re ready to make a purchase. The sheer number of customers on Amazon, compared to other platforms like eBay, is astounding. Customers flock to Amazon because it offers ease of use, quality, and strict rules to safeguard both buyers and sellers.

Low Startup Costs

Starting a business usually requires a substantial upfront investment, but Amazon changes the game. You can set up shop with minimal expenses, potentially using items you already have. All you need is a computer and an internet connection to tap into the global marketplace.

No Need For Separate Online Setup

Building an eCommerce website can be daunting for many business owners. Amazon eliminates this need, allowing you to create an account with just an email address and start selling immediately.

Benefits For Selling On Amazon UK

If you’re new to the game, Amazon provides numerous benefits to help you succeed.

Strong Infrastructure

Amazon’s vast global presence sets it apart from most other eCommerce platforms. The company’s extensive reach means that more customers have access to your products. With personal eCommerce platforms, businesses often need to invest heavily in advertising and promotional activities, driving up costs.

Low Fees

While people often complain about Amazon’s fees, they overlook the benefits. When compared to the expenses of building and running an independent eCommerce website, Amazon’s fees are quite reasonable. Plus, you only pay when you make a sale, reducing your financial risk.

Customer Easiness

One of the keys to attracting and retaining customers is offering a straightforward purchasing process. Amazon provides a user-friendly platform, making it easy for customers to find, select, and buy products. You can also build a unique brand by offering discounts and custom deals, all while benefiting from Amazon’s wide reach.

Step-By-Step Guide To Selling On Amazon UK

Now, let’s get into the nitty-gritty of setting up your Amazon UK account. Here’s a step-by-step guide to help you along the way.

Step 1: Decide What You Want To Sell

Market research is crucial. Find trending products and conduct thorough research to build a successful product plan. This not only increases sales but also helps you build relationships with customers.

Step 2: Select The Seller Account Type

Choose between two account types: Professional Plan and Individual Plan. Both have their advantages, so pick the one that suits your business model.

Step 3: Create An Account

Provide all the necessary information to create your account. Make sure you provide accurate details, as it’s essential for transactions and communication.

Step 4: Product Listing

Proper product listing is vital. Ensure you have a unique product code (UPC), a descriptive product title, compelling images, comprehensive details, and accurate categorization.

Step 5: Sell On Amazon UK And Manage Orders

After setting up your account and listing products, you’ll start receiving orders. Manage your inventory, accept orders promptly, and ensure smooth shipping.


Selling on Amazon UK offers a world of opportunities. With a massive customer base, low startup costs, and a user-friendly platform, it’s a wise choice for both new and experienced sellers. Start your journey today and tap into the power of Amazon UK.

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